¿Qué significa Bot en redes sociales?
Última actualización: 5 de enero de 2026
A social media bot is an automated account or program designed to perform tasks on social platforms without human intervention. Bots can be used for legitimate purposes like customer service, content curation, or moderation, but can also be used maliciously for spam, fake engagement, or spreading misinformation.
Preguntas frecuentes sobre Bot
What are the different types of social media bots?
Types include chatbots for customer service, content curation bots that share relevant posts, moderation bots that enforce community rules, engagement bots that like and follow automatically, and malicious bots used for spam or fake engagement.
How can you identify social media bots?
Look for generic profile pictures, usernames with random numbers, repetitive or irrelevant comments, unusually high posting frequency, lack of personal information, and engagement patterns that seem automated or unnatural.
Are social media bots against platform rules?
It depends on the platform and bot usage. Legitimate bots for customer service or content sharing may be allowed, but bots used for fake engagement, spam, or manipulation typically violate platform terms of service and can result in account suspension.
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